Use of Concept: consumer wants

Description

The current or future status of consumers' desires, needs, and preferences in the market broadly

Examples:
- Expectations for a product's functionality, aesthetics, durability, etc.
- Desire for sustainably-produced or environmentally-friendly goods

Owning Diagram: A1: Design Product

ICOM Details:

Disclaimer: Certain commercial equipment, instruments, or materials are identified in this documentation to foster understanding. Such identification does not imply recommendation or endorsement by the National Institute of Standards and Technology, nor does it imply that the materials or equipment identified are necessarily the best available for the purpose.